It is well known that the bear is the Finnish national animal, a lesser known fact is that this bear has developed a taste for good wine and is thirsty for more. 

Thirsty Bear is a Helsinki-based wine agency that represents wine producers from Australia and New Zealand in the Finnish market. We love independent, family owned vineyards and organically farmed wines. Our goal is to bring more of the amazing wine that we taste on our travels to the people of Finland.

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Founder Tom Murray Willis discovered his passion after inheriting his grandmother's dessert wine collection. Ever since then he has been intrigued by the grape varieties and wine regions of the world. Originally from London, Tom moved to Helsinki in 2015 after travelling across Australia. Upon arrival he was disappointed to find that none of his favourite Australian wines were available. It wasn't long before he decided to open a wine agency to bring the wine he loves to the people of Finland.

At Thirsty Bear we believe in real wine with a story and an interesting history. Our clients are small and medium sized family owned wineries in Australia and New Zealand. Working with a natural product has given us a deep respect for the environment. To minimise our impact we work with organic producers and those who share our values.


Our focus is selling wine to the Finnish state owned alcohol monopoly Alko either directly or through our strategic partner importer Astra Wines.


We offer fun and educational tastings for private and corporate clients that are tailor made to suit your needs, whether you are beginners or wine enthusiasts.


Interested in learning more about wine from Australia and New Zealand? Join the Bulevardi Viiniklubi mailing list for invitations to monthly wine tastings.





Blue Pyrenees Estate Midnight Cuvée 2015

Western Victoria, Australia

€23.93 in Alko

Brut, acidic. Ripe citrus, yellow plum, light baked notes, minerally, balanced, refined.

Hot Tip: an aperitif or with hors d’oeuvres.

Audrey Wilkinson Semillon 2016

Hunter Valley, New South Wales, Australia

€15.00 in Alko

Dry, acidic. Green apple, whitecurrant, clementine, light nectarine, minerally. 

Hot Tip: perfect with fresh oysters or cellar for 5-10 years.

Elephant Hill Element Series 'Sea' Sauvignon Blanc 2016

Hawke's Bay, New Zealand

€21.99 in Alko

Dry, acidic. Passion fruit, lime, white currant, almond, light oak, hint of toffee, elegant.

Hot Tip: white fish.

Nashwauk Shiraz 2014

McLaren Vale, South Australia

€14.98 in Alko

Full bodied, tannic. Dark cherry, boysenberry jam, wild berry, light cocoa notes, hint of pepper.

Hot Tip: especially good for bbq meat, time to get grilling.

Little Yering Pinot Noir 2016

Yarra Valley, Victoria, Australia

€15.03 in Alko

Light bodied, medium tannic. Raspberry, wild strawberry, light basil.

Hot Tip: try with wild mushroom dishes, wood smoked salmon or Comté cheese.

Forest Hill Estate Shiraz 2016

Mount Barker, Western Australia

€17.49 in Alko

Full bodied, medium tannic. Ripe plum, currant, dark cherry, chocolaty, spicy, light mint.

Hot Tip: seared kangaroo fillet.

Forest Hill Cabernet Merlot 2015

Mt Barker, Western Australia

€18.99 in Alko

Full bodied, tannic. Blackcurrant, dark cherry, boysenberry, chocolate, mint.

Hot Tip: best with slow roasted lamb.

Patritti Saperavi 2015

Barossa Valley, South Australia

€22.96 in Alko

Full bodied, tannic. Blackberry, dark cherry, blackcurrant, hint of beetroot, chocolaty, eucalyptus, oak, robust, long.

Hot Tip: just enjoy!

Elephant Hill Syrah 2014

Hawke's Bay, New Zealand

€25.16 in Alko

Full bodied, tannic. Dark cherry, ripe plum, light currant, hint of liquorice, oak.

Hot Tip: moose casserole or steak. Decant for 1 hour.


Domain Road Bannockburn Pinot Noir 2017

Central Otago, New Zealand

€29.76 in Alko

Medium bodied, medium tannins. Cherry, raspberry, ripe cranberry, light oak, balanced.


Torbreck Runrig 2016

Barossa Valley, South Australia

€188.99 in Alko

Extra full bodied, tannic. Blackberry, blackcurrant, dark cherry, chocolaty, light mocha, spicy, oak notes, long.

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Thirsty Bear merchandise now available...

€15 - tote bag

€25 - t-shirt

€45 - jumper

After receiving a lot of love for the Thirsty Bear logo we have launched a range of merchandise.